3.3 million followers later, Wit & Delight has become a resource for others to feel less alone in the ups and downs of their journey through life. It's a place where readers can find suggestions on where to travel, eat, or shop from someone they’ve come to know as a friend.
Wit & Delight brings our mission to life through products, experiences, and visual content. We strive to create useful, accessible, and beautiful products that live in harmony with our customer’s lifestyle. Our design process is founded on collaboration—not just amongst ourselves, but with real-time feedback from product users.
Thank you for being here. For being open to enjoying life’s simple pleasures and looking inward to understand yourself, your neighbors, and your fellow humans! I’m looking forward to chatting with you.
We’ve taught over 24,000 students how to craft their message and social media presence. A clear brand strategy goes miles deeper than graphics and copy. These courses cover the foundation of everything I’ve put into Wit & Delight, and I myself continue to use these strategies on a quarterly basis.
We purchased a 1950s Cape Cod rambler in St. Paul in 2020, full of wild colors and “dated” bathrooms. We’ve been slowly remodeling it room by room and documenting the process along the way.
Always keeping it real, Joe’s true talent is bringing comic relief to almost any situation. You’ll find him as a regular guest on the W&D Instagram account. Fun fact: Joe’s shoe collection is far more extensive than mine.
Winnie Bear is our unofficial team mascot/therapist and Pearl is our court jester. Together, they are the most cuddly English Labradors you can imagine (and, yes, their hair is everywhere).
August Joseph and Bennett Katharine are our two children, born sixteen months apart. While they don’t show up in the W&D feed every day, they run the show and provide endless entertainment in our lives.